Getting Started With Google Analytics 360 Assessment 6 Answers (2024)

Getting Started With Google Analytics 360 Answers Assessment 6


Which of the following are benefits of the Search Ads 360 reporting integration? (select three)

  • Search Ads 360 dimensions available in segments
  • Search Ads 360 data available in “Multi-Channel Funnels” and “Attribution” reports
  • Additional reports for organic search engine traffic
  • A new set of Search Ads 360 reports under Acquisition > Google Marketing Platform


  • Search Ads 360 dimensions available in segments
  • Search Ads 360 data available in “Multi-Channel Funnels” and “Attribution” reports
  • A new set of Search Ads 360 reports under Acquisition > Google Marketing Platform

Auto-tagging will ensure that traffic from your Search Ads 360 ads is consistently included in which Default Channel Grouping?

  • Social
  • Display
  • Paid Search
  • Organic Search


  • Organic Search

Which of the following are used to calculate ROAS? (select two)

  • Profit margins
  • Ad spend 
  • Bid limits
  • Revenue


  • Ad spend
  • Revenue

If you want to identify generic keywords that are driving high site engagement, which Search Ads 360 report and metric would you view? (select two)

  • Bounce rate in Search Ads 360 Treemaps reports
  • Revenue in Search Ads 360 Campaigns reports
  • % New Sessions in Search Ads 360 Keywords Reports
  • Bounce rate in Search Ads 360 Keywords Reports


  • % New Sessions in Search Ads 360 Keywords Reports
  • Bounce rate in Search Ads 360 Keywords Reports

Which set of reports would you use to view granular Google Ads dimensions such as Sitelinks, Bid Adjustments and Search Queries?

  • Acquisition > Google Ads reports
  • Acquisition > All Traffic reports
  • Acquisition > Google Marketing Platform > Search Ads 360 reports
  • This level of granularity is only available in the Google Ads user interface.


  • Acquisition > Google Ads reports

Getting Started With Google Analytics 360 Course Overview

Getting Started With Google Analytics 360 walks you through how you can take advantage of the enterprise-level features you gain from Analytics 360. You’ll learn about advanced features such as Roll-Up Reporting, Custom Funnels, Unsampled Reports, and Custom Tables.

You’ll also gain insight into how you can benefit from reporting with BigQuery and native integrations with Google Marketing Platform products and Google Ad Manager. Throughout the course, we’ll provide you with real-world examples to illustrate how you can leverage Analytics 360’s features and integrations to drive performance and achieve your business goals.

If you’re new to Google Analytics, you should first complete Google Analytics for Beginners and Advanced Google Analytics on Analytics Academy.

This course covers Google Analytics 360 primarily for measuring website traffic. To learn about new capabilities that bring app and web analytics together, visit Analytics Help.


Getting Started With Google Analytics 360 Frequently Asked Questions

1. How do I change the name on my course certificate?

The name that appears on your User Profile and certificate is the name associated with the Google Account you used to register for Analytics Academy. First, check the email in the upper right-hand corner of the Academy to make sure you are signed in with the correct email.

If you did not specify a name on your Google Account, then no name will appear on your certificate. Also, don’t use a shared email to log into the Academy, since we will be unable to associate your certificate with you personally.

To change or add a name to your Google Account:

1. Sign in to your Google Account.
2. Under “Personal info & privacy,” select “Your personal info,” then select “Name.”
3. Edit or add the name you wish, then click “Done.”
4. Note you may need to refresh the Academy site to reflect the name change or wait about thirty minutes.

2. Can I transfer my Analytics Academy certificate to a different Google Account?

Unfortunately, we are not able to transfer certificates at this time. If you have completed an Analytics Academy course using the wrong email account, you will need to re-register using the correct account and retake the assessments for a certificate of completion.

3. Is this course available in a different language?

The course will be available in Chinese (Simplified and Traditional), Czech, Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Turkish, and Vietnamese. When these languages are available, you can use the language selector in the bottom right corner of the page to switch languages.

4. Why is some of the course translated and some of the course in English?

During the translation process, there may be some English mixed in with translated text. If you check back later, this should be resolved as our translators work through the course content.

5. How long will this course take to complete?

If you go through all the course content sequentially, we expect the course to take 5-7 hours to complete, depending on your level of familiarity with the course content.

6. If I have a question about the course, who should I ask?

For any questions about the course, please visit the Course Community. There you can find frequently asked questions, extra tips about using Google Analytics not included in the course, and post new questions that industry experts, as well as fellow Academy students, can help answer.

7. How long will I have to earn a certificate of completion?

You may earn a certificate of completion at any time. You can track your progress through the course in your User Profile and return at any time to complete the course assessments. Note that you will need a score of 80% or better on each assessment to earn a certificate of completion.

8. How much do Academy courses cost to take?

All Academy courses are free of charge.

9. Why can’t I access Analytics Academy with my G Suite account?

G Suite accounts cannot currently access Analytics Academy. Please log in with a non-G Suite Google account.

10. What are the system requirements to take this course?

To view the course content and complete the activities, you will need an Internet-enabled device and access to a Google Account. To watch the course videos, make sure you use one of the following browsers:

Google ChromeFirefox, or Safari
Internet connection with 500+ Kbps

11. Can I use my mobile device to view the course content?

Academy courses include formats such as video and text lessons, which are accessible from most mobile devices. However, not all devices are the same, so some content may not work optimally on some mobile devices.

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